Courses

The course is theoretical-practical in nature and belongs to the Social Management major. It provides students with a set of necessary concepts and tools, including the requirements...

The course offers students the opportunity to conduct market analysis from the perspective of an ongoing business, while simultaneously developing teamwork, communication skills...

It is an elective course of a practical nature that enables students to conduct a targeted market analysis from the perspective of an ongoing business, in order to formulate a p...

It provides the manager with the fundamental knowledge of the various branches of law necessary to understand the context in which different types of organizations develop and...

It is a theoretical course that forms part of the Analysis and Research track. It provides students with the fundamental knowledge and analytical tools from the various branches of Law,...

A theoretical course designed to introduce students to the fundamentals of data science and machine learning applied to organizational management, utilizing the programming language...

It is a theoretical-practical elective course that forms part of the Marketing track. It offers students the opportunity to deepen their understanding of the very core and purpose of Marketing...

It introduces students to the understanding of human behavior in workplace settings, analyzing it at individual and group levels, and in relation to the organization. Theories are studied...

It is a theoretical-practical course that is part of the People Management track, introducing students to the understanding of human behavior in workplace settings, analyzing...

It introduces students to the fundamentals and concepts related to the following topics: the organizational communication process oriented toward enterprise, perceptual and organizational barriers,...